Ford Slashed the Mach-E's Price Tag and Saw an Immediate Uptick in Sales
The Truth About Cars
APRIL 2, 2024
In response to flagging demand, the automaker cut prices on the electric SUV and has seen an uptick in sales as a result, showing that cost remains a significant hurdle for many prospective buyers. Tesla may reach the destination first, but it faces significant manufacturing challenges to bring the price down to the promised $25,000 range.
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