Liftback accounts for 63% of March Prius sales; Prius v and c account for about 17% each
Green Car Congress
APRIL 4, 2012
Prius sales March 2011 v. In March 2012, Toyota posted a new one-month record for Prius sales of 28,711 units, up 54.3% Of those, the third-generation Prius liftback accounted for 18,008 units (62.7%); the Prius v accounted for 4,937 units (17.2%); the Prius c, 4,875 units (17.0%); and the Prius PHV (plug-in hybrid), 891 units (3.1%). For the most part, these models are bringing new buyers into the Prius family. March 2012. Data: TMS.