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Ford permits dealers to list EVs below MSRP

Teslarati

Ford is finally permitting car dealers to list electric vehicles (EVs) below MSRP (manufacturer’s suggested retail price. The legacy automaker sent a bulletin to dealers, allowing them to advertise EVs below MSRP. A Ford spokesperson confirmed the change and shared that it was in effect on January 1, 2024.

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Report: Ford Vows Better Dealer Engagement, NADA Attendees Vexed

The Truth About Cars

Last week, Ford CEO Jim Farley asked a group of dealers for some open and honest feedback while promising to spend the next few weeks visiting showrooms. The point was to create a conversation between the automaker and dealerships that have grown annoyed with some of the changes Ford has been asking them to make.

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Ford to assemble electric E-Transit van in Kansas City; building out $3.2B North American EV manufacturing capability

Green Car Congress

Ford Motor Company announced that its Kansas City Assembly Plant will build the all-new E-Transit van, part of a more than $3.2 billion investment in Ford’s North American manufacturing facilities to produce a series of new electric vehicles for commercial and retail customers. E-Transit is part of Ford’s more than $11.5

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Ford unveils F-150 Lightning electric pickup; starting at $39,974; arriving in 2022

Green Car Congress

Ford unveiled the F-150 Lightning battery-electric pickup. 2022 Ford F-150 Lightning Platinum, Lariat, XLT. Ford is taking reservations with a $100 deposit. The F-150 Lightning is a massive moment for our Ford team. —Ford President and CEO Jim Farley. F-150 Lightning targets 563 horsepower, 775 lb.-ft.

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Ford Slashed the Mach-E's Price Tag and Saw an Immediate Uptick in Sales

The Truth About Cars

One factor that is coming into clear focus is pricing, as Ford recently found out with the Mustang Mach-E. Ford knocked several thousand dollars off the Mach-E’s price earlier this year and has offered aggressive financing deals with interest rates as low as zero percent. & & [Image: Ford] Become a& TTAC insider.

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Ford: hands-free Active Drive Assist to arrive first on F-150 and Mustang Mach-E later this year

Green Car Congress

Ford’s hands-free Active Drive Assist feature will arrive first on 2021 F-150 and 2021 Mustang Mach-E, included as standard on certain models or as relatively affordable option on others, with both vehicles becoming available to customers in late 2020. The Ford Co-Pilot 360 Active 2.0 package for $1,595.

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Redwood Materials launches EV battery recycling program; initial partners Ford Motor Company and Volvo

Green Car Congress

Ford Motor Company and Volvo Cars are the first automakers to support the program directly, but Redwood will accept all lithium-ion (Li-ion) and nickel metal hydride (NiMH) batteries in the state. Redwood will work directly with dealers and dismantlers in California to identify and recover end-of-life packs.

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