Mercedes-Benz unveils plug-in hybrid Concept IAA: Intelligent Aerodynamic Automobile; Industry 4.0
Green Car Congress
SEPTEMBER 15, 2015
Mercedes-Benz unveiled the “Concept IAA” (Intelligent Aerodynamic Automobile) at the Frankfurt Motor Show. Mercedes-Benz said that the “Concept IAA” exemplifies the fundamental technological changes which are taking place in the automobile industry. The primary driving force behind this process of change is digitization—referred to in a business context as “Industry 4.0”.