article thumbnail

Ford Slashing F-150 Lightning Production and Laying Off Most of the People Building It

The Truth About Cars

After facing significant challenges ramping up production and meeting customer demand for the F-150 Lightning, Ford recently announced layoffs that will drastically cut volume at its electric vehicle factory in Michigan. The F-150 Lightning is no exception, though gas trucks aren’t cheap by any stretch of the imagination.

F-150 105
article thumbnail

Ranger Raptor embodies Ford means of high-margin, cheap variants

Baua Electric

“A lot of our enthusiast products create a halo for the rest of the brand.” Such consumers additionally exist within the midsize pickup section, Ford says, developing a chance to enlarge the Ranger’s buyer bottom and differentiate itself from rival vehicles.

Cheap 52
article thumbnail

Report: Ford's EV Skunkworks Team to Create Three Affordable Electric Models

The Truth About Cars

A few weeks ago, Ford announced that it had created an internal skunkworks team to focus on affordable EVs and a new platform to underpin them. Ford is also expected to build an EV for ridesharing services, and Bloomberg reported that Ford has fewer than 100 people working on the project. Image: Ford] Become a& TTAC insider.

article thumbnail

2023 Ford F-150 Raptor R Review – Beast Mode

The Truth About Cars

It’s a bit of a shame that I didn’t have a chance to take the 2023 Ford F-150 Raptor R I tested off road. Then again, the sounds made from underhood and the acceleration delivered when the right-most pedal is depressed makes the whole production worth it. Here’s how Ford sets it all up. Images: Ford] Become a& TTAC insider.

F-150 105
article thumbnail

Ford Dropping Base Bronco for 2024

The Truth About Cars

Ford’s Bronco is becoming more expensive, as the company is dumping the base trim for the 2024 model year. Though cheap may not be the operative word, as this choice shifts the Bronco starting MSRP from $36,785 to $41,025. In addition to eliminating the base trim, Ford is raising prices across the board. Images: Ford Motor Co.]

Ford 97
article thumbnail

This cheap electric half-car/half-truck looks like a botched Alibaba El Camino

Baua Electric

The Chevy El Camino (or Ford Ranchero, Dodge Rampage, or your coupe utility of choice) certainly makes the cut. There are a few useful specs detailed on the product page though, such as the top speed being listed as 40 km/h (25 mph) and the battery as 60V. The spork is a good example, representing the peak of culinary engineering.

Cheap 52
article thumbnail

Ford expects inner combustion engine quantity, earnings to develop thru 2025

Baua Electric

DETROIT — Ford Motor Co. Executives on Monday laid out their outlook for the corporate’s gasoline-powered trade, referred to as Ford Blue, in addition to its Style e EV unit and Ford Professional business unit, as a part of a capital markets week tournament for buyers and the media. these days to a minimum of 10 p.c

Ford 52