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Penske Backs Out of Saturn Deal; Brand to Wind Down

Green Car Congress

(PAG) has terminated its discussions with General Motors Company to acquire the Saturn brand, citing concerns directly related to the future supply of vehicles beyond the supply period it had negotiated with GM. Today’s disappointing news comes at a time when we’d hoped for a successful launch of the Saturn brand into a new chapter.

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Penske Seeking to Buy Saturn

Green Car Congress

and Penske Automotive Group confirmed details of a proposed transaction under which Penske would acquire the Saturn brand. If completed, the deal would save more than 350 dealerships and 13,000 jobs at Saturn and its retailers in the United States, and would preserve the Saturn brand. Tags: Brief. General Motors Corp.

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GM Evaluating Offers for Saturn; Fiat Eyeing GM Europe in Addition to Chrysler

Green Car Congress

General Motors issued a short statement announcing that it is proceeding to the next step with respect to the sale of Saturn. A number of potential buyers have surfaced and expressed interest in the Saturn brand and retailer network. Tags: Brief. GM declined to comment on the prospects for a Fiat-GM Europe tie up.

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Toward a Plug-in Hybrid Saturn Vue

Plugs and Cars

GM today announced two contracts to "design and test lithium-ion batteries" for use in the Saturn Vue Plug-in Hybrid announced last month at the LA Auto Show. According to the press release, two variants of Lithium batteries will be "evaluated in prototype Saturn Vue Green Line plug-in hybrids beginning later this year."

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GM to consider offers for Saturn

Green Cars News

Having already taken the decision to close its Pontiac brand, General Motors has now announced that it will proceed with the sale of Saturn. Tags: Cars Latest news general motors Chrysler Fiat GM to sell Saturn Saturn. At this point, GM has declined to comment on a potential Fiat-GM tie-up.

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GM Suspending 2010 Malibu Hybrid Production; Next-Generation Li-Ion Mild Hybrid Expected for 2011

Green Car Congress

The Malibu hybrid shares components with two other GM mild hybrids: the Saturn Aura and Vue hybrids. Tags: Brief. Service and warranty of existing Malibu hybrids will be unaffected by the decision, as the company has an adequate supply of replacement components, including the 36/42V battery packs. Jack Rosebro.

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Is it time up for green car brands?

Green Cars News

However, as green cars become more mainstream could it mark the end for exclusive green car brands? It appears that it is no longer viable for companies to designate one of their brands as green because advanced fuel efficient technology is expected across their range. However, this plan has now seemingly fallen by the wayside.