Indian market has ‘very functional’ EVs, needs ‘wow products’ to pull customers: Rajesh Jejurikar | Autocar Professional
Baua Electric
MAY 19, 2024
They’re not products that will wow the customer. There was also buzz about a potential correction on taxes for hybrid vehicles in India. People buy wow products. I mean, there’s no rational reason to buy a Thar. We do believe that when you have the right proposition, people are going to buy it.
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