article thumbnail

Ford unveils F-150 Lightning electric pickup; starting at $39,974; arriving in 2022

Green Car Congress

Ford unveiled the F-150 Lightning battery-electric pickup. F-150 Lightning offers a standard-range battery targeting 230 miles of EPA-estimated range and an extended-range battery targeting 300 miles of EPA-estimated range. 2022 Ford F-150 Lightning Platinum, Lariat, XLT. America’s No.

F-150 526
article thumbnail

Ford drastically cuts workforce at F-150 Lightning EV plant amid ‘much slower’ demand

Baua Electric

Ford is drastically cutting its workforce at the facility where the F-150 Lightning is built, with demand “much slower” than expected. Ford cutting F-150 Lightning workforce Ford initially announced the reduction in January, citing “slower than expected” demand. Smaller, more affordable ones will win in the long run.

F-150 52
article thumbnail

2024 Ford F-150 Lightning prices rise again

Baua Electric

Prices of certain versions of the 2024 Ford F-150 Lightning electric pickup truck are going up, while others go down, Ford revealed Tuesday, in a recalibration of costs for the electric truck as the automaker prepares to cut production. The extended range Lariat gets a $2,000 price increase, bringing its starting price to $81,590.

F-150 52
article thumbnail

Ford promises more affordable EVs as it loses money on them

Baua Electric

2024 Ford F-150 Lightning These next-generation EVs will reportedly prioritize both profitability and lower prices , while a more expensive, next-generation electric pickup truck to follow the F-150 Lightning and a three-row SUV have been delayed.

article thumbnail

Ford F-150 Lightning receives value trim, now prices $51,990

Baua Electric

Ford on Monday introduced clever value cuts throughout its F-150 Lightning lineup. That’s unwell $9,979 from sooner than however nonetheless up $10,321 from when the F-150 Lightning entered manufacturing in April 2022. It approach retail shoppers should improve to the F-150 Lightning XLT.

F-150 52
article thumbnail

Ford plans affordable small electric pickup and SUV, starting around $25,000

Baua Electric

Amid a flood of new competition, Ford is shifting plans to build more affordable electric vehicles. The American automaker’s leader admitted larger EVs, like the F-150 Lightning , are expensive to build. FTC: We use income earning auto affiliate links. Meanwhile, smaller electric cars are different.

article thumbnail

Ford Mustang Mach-E price cuts are proving affordable EVs are in demand

Baua Electric

A recent Cloud Theory report reveals that the price cuts are working as buyers look for more affordable EVs. 2023 Ford Mustang Mach-E (Source: Ford) The bad news Although the lower prices are working to move inventory, can Ford afford to keep prices lower? EV volume was up 20% last year, but it was mainly driven by the F-150 Lightning.