Toyota struggles with lack of demand for their newest EV in Japan
Teslarati
OCTOBER 27, 2022
According to Shinya Kotera, president of Toyota’s leasing branch KINTO, both the leasing structure and the current discount were implemented to incentivize Japanese buyers to (re)consider the Toyota BZ4X. The other hurdle facing electric vehicles in Japan, as pointed out by the KINTO president, is the lack of charging infrastructure.
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