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Ford dealers to pause EV program as company mulls over changes

Teslarati

Ford has begun asking its dealerships to put a pause on making investments toward its electric vehicle (EV) certification program, until it’s able to discuss and make additional changes to the program at an upcoming meeting. The post Ford dealers to pause EV program as company mulls over changes appeared first on TESLARATI.

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Ford permits dealers to list EVs below MSRP

Teslarati

Ford is finally permitting car dealers to list electric vehicles (EVs) below MSRP (manufacturer’s suggested retail price. The legacy automaker sent a bulletin to dealers, allowing them to advertise EVs below MSRP. A Ford spokesperson confirmed the change and shared that it was in effect on January 1, 2024.

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Ford asks dealers to pause EV investments with changes to its EV program coming

Electrek

With changes to its EV certification program coming soon, Ford is asking dealers to pause investments. Ford plans to update dealers on new changes amid a “rapidly changing EV market.”

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Ford loses nearly 400 participants from its EV dealer program

Electrek

After asking its dealers to join it “on an epic journey of sustainable expansion,” Ford revealed over two-thirds of its dealers joined almost a year ago. However, close to 400 dealers have dropped out of the program since then.

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Ford Dealers & Ford Fund Invest $2 Million to Train Future Auto Techs

CleanTechnica EVs

DEARBORN, Michigan — Ford dealers and Ford Fund, the philanthropic arm of Ford Motor Company, are investing $2 million in. continued] The post Ford Dealers & Ford Fund Invest $2 Million to Train Future Auto Techs appeared first on CleanTechnica.

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Ford asks dealers to pause EV investments with changes to its EV program coming

Baua Electric

With changes to its EV certification program coming soon, Ford is asking dealers to pause investments. Ford plans to update dealers on new changes amid a “rapidly changing EV market.” Ford spokesperson Marty Gunsberg confirmed this past December that several dealers have opted out of the program.

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Ford Launches New Dealer Training Program With A.I. Integration

The Truth About Cars

Ford has announced its new dealership training platform for the United States , noting that it will utilize artificial intelligence to better familiarize sales teams with product knowledge, corporate history, while likewise making them better at engaging with customers. Ford said the system was powered by Microsoft Copilot and GPT.

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