UC Davis ITS study suggests hastening consumer adoption of plug-ins will require innovation on the sales side
Green Car Congress
OCTOBER 12, 2014
The SSI study captures 12 different PEV models from eight vehicle manufacturers, including GM (Chevrolet Volt); Nissan (LEAF); Tesla (Model S); Ford (Focus EV, C-Max Energi and Fusion Energi); Honda (Fit EV and Accord PHEV); Toyota (Prius Plug-in and RAV4 EV); Mitsubishi (i-MiEV); and Daimler (Smart Fortwo ED). New retail approaches, including new methods for building dealer competence, could improve the PEV buying experience. XXXXX Click to enlarge.