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Ford dealers to pause EV program as company mulls over changes

Teslarati

Ford has begun asking its dealerships to put a pause on making investments toward its electric vehicle (EV) certification program, until it’s able to discuss and make additional changes to the program at an upcoming meeting. The post Ford dealers to pause EV program as company mulls over changes appeared first on TESLARATI.

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Ford permits dealers to list EVs below MSRP

Teslarati

Ford is finally permitting car dealers to list electric vehicles (EVs) below MSRP (manufacturer’s suggested retail price. The legacy automaker sent a bulletin to dealers, allowing them to advertise EVs below MSRP. A Ford spokesperson confirmed the change and shared that it was in effect on January 1, 2024.

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Ford Launches New Dealer Training Program With A.I. Integration

The Truth About Cars

Ford has announced its new dealership training platform for the United States , noting that it will utilize artificial intelligence to better familiarize sales teams with product knowledge, corporate history, while likewise making them better at engaging with customers. It's a win-win for everyone.

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Ford posted record electrified vehicle sales in January

Green Car Congress

Ford electrified vehicle sales in January grew almost 4 times faster than the overall electrified segment. With a total of 13,169 vehicles sold, Ford electrified vehicles were up 167.2, The Mustang family of vehicles, Mustang and the all-electric Mach-E, produced sales of 8,041—up 76.3% of segment.

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2024 Ford F-150 Lightning Now Shipping To Dealers, Starting as Low as $62,995

Electric Cars Report

Online orders are open for the 2024 Ford F-150 Lightning trucks, now shipping from the Rouge Electric Vehicle Center. New tech updates for 2024 include: – A Vapor Injection Heat Pump System to help optimize energy consumption, especially in colder weather conditions.

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Ford Dealers & Ford Fund Invest $2 Million to Train Future Auto Techs

CleanTechnica EVs

DEARBORN, Michigan — Ford dealers and Ford Fund, the philanthropic arm of Ford Motor Company, are investing $2 million in. continued] The post Ford Dealers & Ford Fund Invest $2 Million to Train Future Auto Techs appeared first on CleanTechnica.

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Report: Ford Vows Better Dealer Engagement, NADA Attendees Vexed

The Truth About Cars

Last week, Ford CEO Jim Farley asked a group of dealers for some open and honest feedback while promising to spend the next few weeks visiting showrooms. The point was to create a conversation between the automaker and dealerships that have grown annoyed with some of the changes Ford has been asking them to make.

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