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UC report to CalEPA outlines policy options to decarbonize California transportation by 2045

Green Car Congress

These are: Light-duty vehicles: cars and light trucks, mostly used for personal transportation. This TCO issue is critical because electric vehicles (EVs) are likely to be superior on a TCO basis in less than 10 years, but buyers base their decision more on the EV purchase price, which is not optimal for the economy nor the environment.

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We Need More Than Just Electric Vehicles

Cars That Think

Another barrier to the adoption of EVs is the price, which is largely a function of the cost of the batteries, which make the purchase price 25 to 70 percent higher than that of an equivalent conventional vehicle. Governments have offered subsidies or tax rebates to make EVs more appealing, a policy which the U.S.

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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

Miller of Synovate believes that in the US “ 20% of the people are willing to pay up to 10% of the vehicle’s purchase price more (i.e. He shared with the audience his roller coaster analogy: Any person who is interested in riding a roller coaster isn’t looking for the safest roller coaster they can find.

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