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UC report to CalEPA outlines policy options to decarbonize California transportation by 2045

Green Car Congress

A team of transportation and policy experts from the University of California released a report to the California Environmental Protection Agency (CalEPA) outlining policy options to significantly reduce transportation-related fossil fuel demand and emissions. The studies are designed to identify paths to slash transportation-related fossil fuel demand and emissions while also managing a strategic, responsible decline in transportation-related fossil fuel supply.

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We Need More Than Just Electric Vehicles

Cars That Think

The total cost of purchasing and driving one—the cost of ownership—has fallen nearly to parity with a typical gasoline-fueled car. Then there is the fuel cycle—the activities associated with producing and using the fuel or electricity to power the vehicle through its working life.

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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

He shared with the audience his roller coaster analogy: Any person who is interested in riding a roller coaster isn’t looking for the safest roller coaster they can find. It is tied to perceived quality, the customer’s impression that thought and detail went into the product and sacrifices in one area, seemingly unrelated to fuel efficiency can impact the overall perception. by Bill Cooke. In a panel session entitled “Does Green Matter in a Try-to-Survive Market?”

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