The Rise and Fall of 3M’s Floppy Disk
Cars That Think
APRIL 2, 2024
How 3M Became a Key Innovator in the Production of Magnetic Data Storage Now, to be clear, 3M did not invent magnetic storage—that was done by Austro-German engineer Fritz Pfleumer , in 1928. BASF, a German chemical manufacturer, has a somewhat similar corporate history and logo design to fellow thick-Helvetica enthusiast 3M.
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