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Toyota’s advertisements force Hispanic constancy

Baua Electric

It has partnered with the Latin American Song Awards, shaped relationships with social media influencers and leveraged the society’s love of football by way of crafting spots across the International Cup event that occurs each 4 years. The RAV4, Camry, Corolla, Highlander, Tacoma and Sienna minivan have been all Refuse.

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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

Edwards points out that attitudes like being green arise from values that are usually stable, internalized and emotionally charged and as a result they frequently stay constant over one’s lifetime. He shared research that “ People assume a quieter minivan is a safer minivan. The role of emotion in buying cars.

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Chrysler Group files S-1 for IPO; snapshot of R&D priorities; exploring a light-duty hydraulic hybrid

Green Car Congress

However, the document not only provides a detailed look at the finances of the company, it also provides a quick recap of recent technology developments and some insight into the company’s immediate research priorities. Details of the offering—i.e., number of shares and price range—are yet to be determined. —Chrysler S-1.

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Who is winning the green car race? Part II. The Green Piece

Green Cars News

Here we offer some insight into these newcomers and their potential impact on the future of green motoring. Instead, there are a host of emerging contenders, many of which did not even exist five years ago, that are threatening to knock the big names off their perch. Tesla Motors. Faye Sunderland.

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FCA unveils Chrysler Portal concept: next-gen family transportation for Millenials; electric, semi-autonomous, connected, flexible

Green Car Congress

FCA US has been studying the millennial generation for more than 20 years, using ethnographic research to gain insight into current and emerging wants and needs. —Tim Kuniskis, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America. Millennials have become the largest demographic.

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