GM initially looking for NA diesel Cruze buyers from the pool of diesel enthusiasts
Green Car Congress
FEBRUARY 8, 2013
Audi has introduced diesel on every vehicle in its line-up. GM targeted the Cruze for its first North American diesel passenger car in 27 years (Chevrolet dropped the Chevette diesel option in 1987) because it wanted to introduce the advanced diesel engine product in a vehicle that is affordable, Bell said. —James Bell.
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