KPMG study identifies 10 sustainability “megaforces” with accelerating impacts on business; imperative of sustainability changing the automotive business radically
Green Car Congress
FEBRUARY 15, 2012
The report calculated that if companies had to pay for the full environmental costs of their production, they would lose 41 cents for every US$1 in earnings on average. The challenge for businesses is to serve this new middle class market at a time when resources are likely to be scarcer and more price volatile. Source: KPMG.
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