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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Harley-Davidson Launches Stand-Alone Electric Bike Brand. Harley-Davidson, the legendary and revered American manufacturer of motorcycles, announced that it is establishing LiveWire as a separate electric motorcycle brand on July 8,2021, just in time for the first of nine outdoor International Motorcycle Shows. Not an H or D in sight.

Market 69
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Price Parity is Not the Key to EV Adoption in the US

EV Adoption

These are all dates that various automakers, electric vehicle organizations, and states have declared when they want to ban the sale of or end their production of vehicles powered by an internal combustion engine. Chart: EVAdoption / Loren McDonald. EV Price Parity With ICE Vehicles Is Fast Approaching. Source: Bloomberg New Energy Finance.

Price 87
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Convincing Consumers To Buy EVs

Cars That Think

With the combination of requiring all new light-duty vehicles sold in New York State be zero-emission by 2035, investments in electric vehicles charging stations , and state and federal EV rebates, “ you’re going to see that you have no more excuses ” for not buying an EV, according to New York Governor Kathy Hochul.

Buy 85
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VW Joke, Kia EV6 Details – EV Week in Review: March 23-30

EV Adoption

In addition DHL adds to its electric delivery van fleet in the US, Jeep announces plans for a Level 2 charging network and solid article was published about the current poor experience facing EV drivers at the various EV charging networks. 4 that will be arriving at dealers soon. – March 30, original story via The Verge.

Kia 52