article thumbnail

GM Will Apply Plug-in Hybrid Technology To One of Its Remaining Four Core Brands, Delivery Still in 2011

Green Car Congress

Prototype Saturn Vue PHEV plugging in to a Coulomb Chargepoint ( earlier post ) in San Jose, CA. In a post on GM’s FastLane blog, Vice Chairman Tom Stephens said that the company will apply plug-in hybrid technology to one of the four core brands remaining after the restructuring: Chevrolet, Cadillac, Buick and GMC. Click to enlarge.

VUE 150
article thumbnail

Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. GM is bringing back the Hummer brand as an EV within the GMC brand. This behemoth will be super powerful and long range–and will be expensive too. I’m hoping for the latter.

Market 70
article thumbnail

Plug-ins to play part in GM future

Green Cars News

The company will be divided into Chevrolet, Cadillac, GMC and Buick following the decision to close Pontiac and sell Saturn. The two-mode hybrid would also have featured a battery powered driving range at a low speed of around 10mph which could double fuel economy compared to the conventional vehicle on short trips.

VUE 36