Abandoned History: The Apple Electric Car Project, Rest in Peace (2014-2024)
The Truth About Cars
FEBRUARY 29, 2024
Let’s start at the beginning, in 2014. In the latter portion of 2014 the project was approved by CEO Tim Cook. Shortly thereafter an Apple board member stated Apple’s co-founder Steve Jobs (1955-2011) suggested the company could build an EV around the time Tesla arrived on the automotive scene in 2008.
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