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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Harley-Davidson, the legendary and revered American manufacturer of motorcycles, announced that it is establishing LiveWire as a separate electric motorcycle brand on July 8,2021, just in time for the first of nine outdoor International Motorcycle Shows. I’ve always wondered how Harley would market its silent motorcycles.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Weve kept the summary table below generally up-to-date for passenger PHEVs, but not for BEVs, motorcycles or larger vehicles like buses and trucks. Plans Saturn Vue PHEV-10. Aims to get Saturn Vue on road in 2010; no production goal. In late 2008, BYD started selling the first production PHEV in China. See Chevy Volt for latest.

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GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com

Tony Karrer Delicious EVdriven

"The Volt continues to be one of our highest priorities among all GMs future product programs and remains on track for a November 2010 launch," spokesman David Darovitz told Automotive News. Volt like hybrids are the intermediate future between hydrogen or fast charging electric cars. So I think its a safe bet for GM.

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