Polestar’s plan to survive and thrive: How an idiosyncratic EV start-up will carve its place in the electric space
EV Central
MAY 17, 2024
Luxury brands continue to build on their electric ambitions, with BMW, Porsche and Volvo at the forefront. There’s already evidence the challenge has been recognised internally with some hard-nosed discounts on Polestar 2 of up to $15,000. In nominating potential rivals there’s one that regularly comes up: Porsche.
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