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Ford advises dealerships to not apply markups to F-150 Lightning customers

Teslarati

Ford has sent out an internal memo to all dealerships in the United States and Canada, advising sales staff to not apply dealership markups to customers ordering the new, all-electric F-150 Lightning. In December, we reported that Ford was preparing to open the order bank for the F-150 Lightning in January.

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2024 RHD AUSEV F150 Lightning Review

Baua Electric

AUSEV was kind enough, or brave enough, to throw GoAuto the keys to a right-hand drive F-150 Lightning XLT for an on-road test drive around Brisbane. It was a brief 25-minute drive, but it gave us a tantalising first taste of the battery-electric vehicles (BEV) that Australians are likely to covet in future – and right now, this is the only right-hand (..)

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Ford will use module-less LFP batteries from CATL

Push EVs

The company detailed its global vehicle portfolio plans supporting these production goals as part of its Ford+ plan. Ford plans to invest over $50 billion in EVs through 2026, targeting total company adjusted EBIT margins of 10% and 8% EBIT margins for EVs by 2026. 150,000 F-150 Lightnings for North America.

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Electric Car Watch #6: FORD's weak 2030 EV plan

Plug In India

And companies like FORD that won’t adapt accordingly will be dead. This is our biggest opportunity for growth and value creation since Henry Ford started to scale the Model T, and we’re grabbing it with both hands." ​ The F-150 Lightning pickup truck E-Transit commercial vans How Ford will loose market share?

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New EV electric car calendar

EV Central

Aptera – US-based company claims to have created the world’s most efficient vehicle with the three-seat F1-inspired Aptera. No Australian plans yet, with the company focusing on America first then Europe. BMW M cars – they’re coming with hybrid drivetrains. Soon, apparently.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Audi Volkswagen-owned company exploring PHEVs Metroproject Quattro Sub-compact PHEV Concept Car shown October 2007; PHEV of A1 Sportback under consideration Bright Automotive For-profit spin off from Rocky Mountain Institute designing lightweight PHEVs, successor to RMIs 1990s "Hypercar" concept. Establishing dealer network.

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