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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

We’re not sure how much maintenance cost you are going to incur and quite frankly you many need to replace the battery pack after 3-4 years and it may cost between $3,000-$5,000. You can move from a BMW 3 series into a Prius and be proud. We can’t tell you what the resale value is going to be. The styling is there.

Market 170