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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. Good examples of all-new electric cars are the Nissan Leaf battery-electric and the Chevrolet Volt plug-in hybrid , which both debuted in 2010 as 2011 models. Is there a Right Way?

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

GM has announced plans for public sales in 2010, and almost every carmaker now says it will sell PHEVs or highway-speed battery electric vehicles (BEVs) sometime after 2010. Plans Saturn Vue PHEV-10. Committed to sales of 10,000 or more vehicles in late 2010, with increasing production in 2011.

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GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com

Tony Karrer Delicious EVdriven

"The Volt continues to be one of our highest priorities among all GMs future product programs and remains on track for a November 2010 launch," spokesman David Darovitz told Automotive News. Posted by: Unconvinced | Apr 13, 2009 8:00:43 PM November 2010 launch. By then Volt would be hopelessly obsolete. Let them go bankrupt.

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