Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market
Green Car Congress
MAY 2, 2009
Other product attributes like reliability and safety, strongly influence consumer perceptions, as do employee enthusiasm and the company’s impact on the economy.” by Bill Cooke. In a panel session entitled “Does Green Matter in a Try-to-Survive Market?” Even globally the number is relatively small: Region.
Let's personalize your content