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Here’s how China’s BYD is working on its image problem

Baua Electric

But as the EV giant makes inroads outside of China, it is looking to change that, the old-school way, dealer by dealer. The strategy is to help get German EV shoppers closer to the brand, raise brand awareness, and build sales of its affordable EVs in Europe’s largest automobile market.

BYD 52
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Report: Mitsubishi Planning Dealer Expansion, More Models for U.S.

The Truth About Cars

A few years ago, your author speculated that Toyota would probably be having a good run as there was mounting evidence that Americans couldn’t really afford new automobiles. The dealer network size "limits our ability to go to the next level in share and sales volume," Chaffin said. But they have no dealer nearby to make that purchase."