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The Rise and Fall of 3M’s Floppy Disk

Cars That Think

A number of years ago, back when I lived in Milwaukee, I found a couple of blank reel-to-reel tapes created by 3M using the Scotch name. Even though the consumer business had huge growth potential, 3M had little experience with a low-cost, low-profit-margin model. based on Pfluemer’s magnetic-tape invention.