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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. For our discussion, Saturn dealers were the delivery and service point for GM’s aborted first electric car, the EV1. Next up will be the ID.Buzz electric minivan. Sub-brand, the ID.4

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Fisker $80,000 Karma series luxury 50-mile range series PHEV, S Sunset convertible version.Partnering with Quantum Technologies. Establishing dealer network. Plans Saturn Vue PHEV-10. Aims to get Saturn Vue on road in 2010; no production goal. Ford Escape PHEV-40 around 2012. Plans "large demonstration fleet" late 2009.

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