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Toyota Motor Europe hybrid sales up 45% year-to-date; targeting 50% hybrid take-rate by 2020

Green Car Congress

Toyota’s target is to reach 50% of its European sales with hybrid vehicles by 2020, with a hybrid version in every major market segment. Toyota Motor Europe started commercializing hybrids in 2000 with the first generation Prius. Lexus sells 7 hybrids in Europe: the CT 200h; IS 300h; RC 300h; GS300h/450h; NX 300h; RX 450h; and LS 600h.

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Green Autos in the Times: Hybrid Hype, Hydrogen Hooey and Electric Dreams

Plugs and Cars

Though they do recognize commercialization is at least decades away. Writing about the $121,000 Lexus LS 600h L: "th[is] hybrid may have set a new standard for automotive hyperbole. Tags: LS 600h L chris paine electric car plug-in hybrid chevy volt lexus toyota arnold schwarzenegger hindenberg hydrogen.

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