Analysis: What’s the Best Way to Market EVs?
Clean Fleet Report
MAY 13, 2021
LiveWire Labs in Silicon Valley will communicate with Harley-Davidson in Milwaukee to “pioneer the future of motorcycling.” But it’ll be clean and fun, so this brand pivot makes a lot of sense. Next up will be the ID.Buzz electric minivan. Sometimes an EV is introduced as a model but is then converted into a sub-brand.
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