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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Geo renamed the Nova as the Geo Prizm and added other models jointly produced with Isuzu and Suzuki in North America and Japan, but separated them from its “American” cars. Sometimes an EV is introduced as a model but is then converted into a sub-brand. Not easy or cheap, but it has worked so far. Create a New EV Company.

Market 70
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Can-Am Spyder First Drive: Embracing The Third Wheel

The Truth About Cars

They’re more like roadgoing luxury snowmobiles or a hybrid between a convertible automobile and upscale street bike. While my personal tastes continue to skew toward bikes with ridiculous power-to-weight ratios, I’d happily take the Can-Am Spyder over any heavyweight touring bike or cruiser on a decidedly long journey.