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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. Next up will be the ID.Buzz electric minivan.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Fisker $80,000 Karma series luxury 50-mile range series PHEV, S Sunset convertible version.Partnering with Quantum Technologies. Plans Saturn Vue PHEV-10. Aims to get Saturn Vue on road in 2010; no production goal. Lutz said GM is pushing to have Saturn Vue plug-in hybrid on the road by 2009. -- ( Autoweek ). "I

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