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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. Brilliant advertising, ordinary vehicles and lack of corporate support and fresh product killed the brand, but it taught GM a lot. Next up will be the ID.Buzz electric minivan.

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DOE Award Supports Largest Single Deployment of EVs and Infrastructure Yet; Up to 5,000 Nissan LEAF EVs in 5 Regions

Green Car Congress

billion award for advanced battery and electric drive projects from the US Department of Energy (DOE) ( earlier post ) will result in the largest deployment of an electric vehicle and supporting charging infrastructure yet undertaken. million to Navistar to develop and deploy 400 battery electric delivery trucks with a 100-mile range.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Plans "large demonstration fleet" late 2009. Saab GM-owned company exploring PHEVs Joint Venture with Volvo and others to research PHEVs Toyota 500 PHEV 2010-model Priuses with lithium batteries to be leased for fleet tests in 2009 (150 in U.S.) Plans Cadillac Converj, Opel Ampera, other versions. Plans Saturn Vue PHEV-10.

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