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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. More EVs are coming from GM next year with the all-new Cadillac Lyric, a flagship crossover, and a second all-new model. Next up will be the ID.Buzz electric minivan.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Establishing dealer network. Plans Cadillac Converj, Opel Ampera, other versions. The advanced technology vehicle would have an extended driving range on battery power alone and would also have a diesel or gasoline engine that could power the car when the battery was low. Ford Escape PHEV-40 around 2012.

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