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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

A new model provides a fresh start but as an unknown quantity needs heavy promotion to get traction in the crowded auto market. Perhaps the first electric sub-brand was BMW’s i series, which included the i3 hatchback and i8 plug-in hybrid sports coupe. BMW’s electric i sub-brand started with the quirky i3.

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LA show displays green car ‘glimpse into the future’

Green Cars News

The 2009 Los Angeles Auto Show opens to the public today with a glittering display of green cars taking pride of place. The show, based at the Los Angeles Convention Center will host more than 30 significant world and North American debuts and feature more than 900 vehicles from sports cars and sedans to crossovers and minivans.

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Chrysler unveils new electric minivan for the US Postal Service

Tony Karrer Delicious EVdriven

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