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KBB: Average new vehicle transaction price in US in December up 1.9% from November; EV ATP dropped 5.5% due to Tesla

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The drop in pricing was driven by significant price cuts at Tesla, which commands more than 65% of the electric vehicle segment. Truck sales were particularly strong last month, and with many trucks selling for more than $60,000, a new record was all but inevitable. In December, the company reversed course. —Rebecca Rydzewski.

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