What Kind of Cars Do Women Actually Want?
The Truth About Cars
MARCH 14, 2024
According to S&P Global Mobility, Buick was the brand that had the highest percentage of female customers with a 55-percent share at the start of 2023. However, the concept didn’t last for long and the brand died in 1916. Though it was hardly a buffet of information. The company probably should have known better.
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