Kia mulls EV plant in Thailand to take on Toyota and BYD with affordable electric cars
Baua Electric
MARCH 6, 2024
Can Kia challenge Toyota, which has dominated the market in Thailand, with affordable EVs? Chinese automakers like BYD are already stealing market share, but Kia is in talks over a new EV plant in Thailand that could help position itself as an early leader. Kia revealed a new EV lineup at its first EV Day in October.
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