GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com
Tony Karrer Delicious EVdriven
APRIL 16, 2009
Newly installed CEO Fritz Henderson argues that pioneering projects like the Volt typically lose money until the technology catches on. It is simply the cost of doing business. "The Volt is a case study. " In other words, General Motors is going to lose its shirt until the Volt establishes itself in the marketplace.
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