When They Electrified Christmas
Cars That Think
DECEMBER 3, 2021
The GE lights were still out of reach for the average consumer, but prices quickly dropped as competitors entered the market. advertised "Winking Fairy Lights for Christmas Trees" in Hardware Dealers' Magazine. Each 8-bulb set cost only $5, with a wholesale price of $3.50. Just four years later, Excelsior Supply Co. of Chicago.
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