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Conference confirms plug-in fever

Plugs and Cars

Plug-in 2008 in San Jose, California witnessed a noon-time address by new heavy-weight convert, Andy Grove, former CEO of Intel. Meanwhile, GM is hedging its bets by continuing to invest in the dream of cheap, cellulosic ethanol and the hallucinogenic pipe dream of hydrogen fuel cell SUVs.

Plug-in 100
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Inventing Postscript, the Tech That Took the Pain out of Printing

Cars That Think

The time was right because of the imminence of three hardware developments: the first low-cost, bit-mapped personal computer, the first low-cost laser printer, and a decline in price of high-density memory chips. San Jose, Calif., As noted earlier, one was a cheap laser printer.

Design 103
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Creating the Commodore 64: The Engineers’ Story

Cars That Think

You waste a little bit of silicon, but silicon’s pretty cheap. Not only were development costs absorbed in company overhead, but there was no markup to pay, as there would have been inf the chips had been built by another company. When the design of the Commodore 64 began, the overriding goals were simplicity and low cost.

Engine 112