Green Car Congress

APRIL 27, 2009

General Motors presented an updated Viability Plan that accelerates and deepens the cuts in US brands and nameplates, dealers, manufacturing operations and employees intended to enable GM North America to breakeven (on an adjusted EBIT basis) at a US total industry sales volume of approximately 10 million vehicles. Fritz Henderson.

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Green Car Congress

JUNE 1, 2009

previously announced The New GM will: Focus on four core brands in the US—Chevrolet, Cadillac, Buick and GMC—with fewer nameplates and a more competitive level of marketing support per brand. Reduce its dealers to approximately 3,600 from the current 5,969. An all-new Buick LaCrosse premium midsize sedan. Close: 31 Dec 2009.

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Green Cars News

JUNE 2, 2009

The new company will focus on four core brands in the USA - Chevrolet, Cadillac, Buick and GMC and will feature fewer nameplates. It is hoped that by featuring lower structural costs its North American region may break even at a US total industry volume of around 10million vehicles.

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