Convincing Consumers To Buy EVs
Cars That Think
JANUARY 23, 2023
Interestingly, a 2019 Massachusetts Institute of Technology (MIT) study predicted that as EVs became more widespread, battery prices would climb because the demand for lithium and other battery metals would rise sharply. Volvo CEO Jim Rowan , disagrees with both of them, however, seeing ICE-EV price parity coming by 2025-2026.
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