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BMW Group makes sustainability and efficient resource management central to its strategic direction

Green Car Congress

The main lever here is a far-reaching product strategy with massive expansion of e-mobility: In ten years, the goal is to have a total of more than seven million electrified BMW Group vehicles on the roads—around two thirds of them with a fully-electric drive train. Product strategy: fully-electric models in high-volume series.

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BMW unveils the production i3 in New York, London and Beijing; efficiency, dynamics and a supporting ecosystem of services

Green Car Congress

In a simultaneous—and video linked—unveil in New York, London and Beijing, BMW introduced the production version of its i3 battery-electric vehicle on Monday. With a renewable electricity mix, that increases to about 50%. The electric motor and transmission unit are located in direct proximity to the driven rear axle.

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