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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

General Motors Chevy Volt series PHEV, which it calls "extended range electric vehicle" (EREV), part of "E-Flex" multi-fuel platform. See Chevy Volt for latest. Now Lutz envisions selling hundreds of thousands of Volts a year, probably priced below $30,000. I want to stick around to see the Volt come to market.

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GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com

Tony Karrer Delicious EVdriven

Wired Home Subscribe Sections Cars 2.0 Newly installed CEO Fritz Henderson argues that pioneering projects like the Volt typically lose money until the technology catches on. "The Volt is a case study. " In other words, General Motors is going to lose its shirt until the Volt establishes itself in the marketplace.

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