Mixed Outlook for Mainstream Consumer Adoption of PHEVs
Green Car Congress
FEBRUARY 14, 2009
Dr. Ken Kurani from the UC Davis Institute of Transportation Studies (ITS) presented results from the latest in a series of electric drive consumer studies seeking to learn from consumers whether or not PHEVs are a good idea. What may look like an attractive technology to a society can look pretty crappy to a consumer.” Steve Plotkin.
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