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Xerox Parc’s Engineers on How They Invented the Future—and How Xerox Lost It

Cars That Think

But Goldman was unable to convince the executive to whom Xerox’s Electro-Optical Systems division reported (whose background was accounting and finance) to allow a bid. Xerox PARC had this aura of being a very far-out place. Mountain View, Calif.—began It isn’t PARC’s job to develop products.

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