Tesla brand consideration drops by 3% in Q4, but it doesn’t mean much
Teslarati
FEBRUARY 9, 2023
New data from Kelley Blue Book shows consideration for Tesla vehicles dropped from 12 to 9 percent in Q4 compared to Q3, but it doesn’t mean all that much, considering the company is selling cars well beyond its manufacturing capabilities. However, Tesla still maintains a sizeable lead in charging infrastructure and EV software.
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